Pest control technician with a sprayer walking toward a home at dusk, service van at the curb

Pest control operators only · one per territory

Stop renting leads.
Own the map pack.
Book the route.

We build the local search presence and run the Google Ads that turn homeowner searches into booked quarterly contracts — so your trucks leave the yard full, your winters stay paid, and your ad budget stops feeding do-it-yourselfers.

  • One operator per ZIP cluster — you're not competing with us
  • Every number tracked, tagged and recorded
  • Reports written in route language, not marketing language

Call board · this week

Illustrative
  • 07:42Bed bug heat treat$2,400
  • 09:15Termite inspection$150
  • 11:03Quarterly perimeter$89/qtr
  • 13:26Rodent exclusion$640

Every inbound call is tagged by pest and job type, so you know which dollars brought the termite work and which brought the $29 ant sprays.

Sound familiar?

You already know exactly what's wrong with your lead flow

Pest control isn't a lead problem — it's an ownership problem. Whoever owns the local search results owns the customer, owns the recurring agreement, and owns the route.

01 · Shared leads

Five guys called on the same homeowner

Angi, HomeAdvisor and the other lead marketplaces sell the same name and number to five operators. The fastest dialer wins the job, nobody builds a customer, and you pay for the privilege of racing your competition.

The fix: searchers call you first, because your map pack listing is the one they see.

02 · Seasonality

Winter eats the route alive

One-off spray jobs dry up the second the temperature drops and your trucks sit. The operators who make it through January aren't luckier — they're carrying quarterly and bi-monthly agreements that bill whether the bugs do or not.

The fix: sell maintenance agreements, not appointments.

03 · Job mix

The cheap jobs are eating your margins

$29 perimeter sprays and 'guy came out for ants' tickets burn fuel, truck time and tech hours while termite inspections, bed bug heat treatments and rodent exclusion sit untouched. Your ad spend decides which of those you attract.

The fix: bid and write content for the high-ticket pest work.

04 · Wasted clicks

You're paying for clicks from people who'd never hire you

DIY searchers, 'how do I kill ants with vinegar', people looking for pest control jobs, training courses and free quotes that go nowhere. Every one of those clicks came out of your budget last month.

The fix: negative keyword lists and click-fraud watch — reviewed weekly, not set and forgotten.

What we actually do

Three engines. All pointed at booked routes.

Local SEO Pack

Get found by the homeowner standing at the sink right now.

  • Google Business Profile rebuild: categories, services, photos, Q&A
  • Citation building and cleanup so your name, address and phone match everywhere
  • Review engine plus replies on every review, good and bad
  • Service area pages for the towns and ZIPs you actually want to run
  • Map pack position tracked per ZIP, not per vague 'region'

Google Ads Management

Buy the searches that turn into booked jobs — and refuse the rest.

  • Campaigns built by pest: termite, bed bugs, roaches, rodents, wasps
  • Negative keyword lists maintained weekly so DIY and job-hunter clicks stop costing you
  • Click fraud watch and invalid-traffic disputes
  • Call tracking with recording, so you hear why a job didn't close
  • Ad copy that pre-qualifies: minimum service fees, territory, scheduling

Website SEO

Turn the site from a brochure into the reason you beat the other three quotes.

  • Technical fixes: speed, mobile, crawl errors, broken links
  • On-page targeting per pest service and per service area
  • High-converting keyword mapping: intent first, volume second
  • Quote paths that work on a phone in a truck: tap-to-call, short forms
  • Local schema and internal linking so the right page ranks, not the homepage

Packages

Flat monthly pricing. No percentage of your ad budget.

Pick the level that matches how fast you want the route filled. Your Google ad spend is paid to Google — we never mark it up or hold your account hostage.

Growth

$600/ month

Local SEO Pack + Google Ads management. For the operator with a truck, a territory and no time to fight for the map pack.

  • Local SEO Pack in full: Google Business Profile, citations, reviews, map pack tracking
  • Google Ads management with negative keyword lists maintained weekly
  • Click fraud watch and invalid-traffic disputes
  • Call tracking on every number, tagged by pest and job type
  • Monthly route report: calls, booked jobs, spend, map pack movement
Check territory

Most operators start here

Market Leader

$999/ month

Growth in full, plus complete website SEO — so the traffic you already pay for lands on pages built to close.

  • Everything in Growth
  • Website SEO: technical fixes for speed, mobile and crawl health
  • Local service area pages built for the towns and ZIPs you want
  • High-converting keyword targeting mapped page by page
  • Quote path and landing page conversion work
Check territory

Custom / Enterprise

Built to your footprint

Multi-truck fleets, multiple locations, or aggressive commercial and territory expansion. Priced after we see the map.

  • Multi-truck, multi-location and franchise territories
  • Territory mapping and market prioritisation across your footprint
  • Separate campaigns and budgets per location or branch
  • Commercial, baiting and food-account programs alongside residential
  • Fleet-level reporting with a named strategist on the account
Talk it through

Every package runs the same territory rule: one pest control company per ZIP cluster. If your area is taken, we'll say so on the first call.

How it works

Ninety days from check to a full route

  1. 01

    Territory check

    We look at your map pack, your ad history and who else is buying traffic in your ZIPs. If the territory is already ours to someone else, you'll know in ten minutes.

  2. 02

    The 30-day plan

    Keyword and pest-by-pest breakdown, what's costing you money today, what the map pack is missing, and which high-ticket jobs we're going after first.

  3. 03

    The 90-day build

    Profile rebuilt, citations cleaned, campaigns launched with negatives in place, service area pages written and published. Nothing goes live as a placeholder.

  4. 04

    Weekly route report

    Calls booked by pest and job type, spend, cost per booked job, and map pack movement — in language your techs and your accountant both understand.

Territory check

Is your territory still open?

Two minutes now saves you from paying an agency that's already sold your ZIP cluster to the guy two towns over.

  • We check the map pack and ad competition in your ZIPs
  • You get a straight answer: open territory, or already taken
  • If it's open, a 30-day plan for the pest work you want most

Prefer to just talk?

Send the form with a good number and we'll call you back the same business day — no deck, no discovery-call theatre, just your map on the screen.

Primary pest targets

One operator per ZIP cluster. Your details are used to check your territory and call you back — nothing else.

Straight answers

Questions operators actually ask

If it's not here, put it in the form and we'll answer it on the call — no pitch deck.

No. One operator per ZIP cluster. If a competitor in your territory is already on a package, we tell you straight and, where we can, point you at the areas we can still take.